LOYALTOYOU – Digital Engagement Platform

LOYALTOYOU sought a digital platform to increase customer engagement and brand loyalty. StudioVald delivered a fully integrated UX/UI design, emphasizing interactivity, accessibility, and brand consistency.

Client & Role:

  • Client: LOYALTOYOU

  • Sector: Travel / Loyalty Programs

  • Role: UX/UI Design, Creative Direction, Web Design

  • Year: 2014

The Challenge:
The brand lacked an intuitive platform for loyalty program members, resulting in disengagement and low promotion participation.

Our Approach / Solution:

  • Discovery & Strategy: Analyzed user journeys and pain points.

  • Wireframing & Prototyping: Designed flows that guided members effortlessly through rewards and bookings.

  • Visual Design: Applied cohesive brand identity and interactive UI elements.

  • Responsive Platform: Optimized for mobile and desktop, ensuring a seamless experience.

Visuals:

  • Loyalty dashboard mockups

  • Rewards program interface

  • Interactive web components

Results / Metrics:

  • +55% increase in member engagement

  • +30% higher participation in loyalty programs

  • Enhanced brand perception and satisfaction

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